The World of Coca-Cola is a compilation of memorabilia related to one of the most popular drinks in the world. There are multiple rooms with advertising props, collections of various types relating to Coke, and a plethora of facts about Coke's discovery and popularity through the years. During the tour you are in the midst of one gigantic commercial to Coca-Cola. I was very impressed at how philanthropic the company is, and its dedication to the city of Atlanta. All visitors get a free small can of Coke or one of its products. At the end of the tour is a large tasting room for trying many of Coke's worldwide products. As with most tours, you exit through a gift shop where you can purchase a myriad of souvenirs covered with the Coke logo. Admission is $17 with discounts for seniors and students. The museum is well organized, and even includes the vault where the original formula for Coke is kept. If you have the time, it can be an interesting 90 minutes.