We got the ticket at the counter, line was short on a weekday, 1pm. There were way too many kids which makes the visit a bit annoying. Our favorite part was the Pop Culture where you watch Coca-Cola commercials around the world and throughout the history. We sit the entire time and probably we were the only ones:) Tasting room was a great idea offering flavors all around the world - of course, the floors are too sticky. Finally, the gift shop is overpriced but we still got our magnets.