Nowhere is the scale and diversity of retail more pronounced than in SoHo, known worldwide for its innovative artistry and artfulness. Here, retail is unbound, side by side with iconic stores are avant-garde pop-ups that won’t be around tomorrow. The randomness is inspirational, and it adds to the neighborhood’s excitement. We’ll show you why SoHo is where retail comes to reinvent themselves.
SoHo offers a creating environment to explore retail trends and learn how these brands adjust and adapt to change and stand the test of time.