72 included the cruise which we noticed when we arrived was 17 per person and there was room to board at last minute, driving though Memphis with tour guide through a small neighborhood of historical houses, detailed story of Melvis's death, drive by where Martin Luther King was assassinated, short stops at St. Jude visitor center, Peabody Motel lobby, and we were dropped on Beale Street for 2 hours 15 minutes on our own which was too long. No entrance fees except the 17 river cruise, nor lunch/tips were included in the 72. May be worth it to some, but overpriced in our opinion.
Also ensure the tour bus will pick you up at your motel in spite of what Viator may tell you on phone otherwise, or what the motel may tell you when motel convinces you to change your reservations. Call the Memphis tour director phone number on voucher several days before to ensure pick up details, not the 24 hours as recommended.
We really enjoyed both the city tour and the river boat segments of the tour. Both guide were very good and it gave us a good introduction to Memphis.
The courier was extremely knowledgeable, spoke clearly and was friendly.
I would recommend this trip to anyone visiting Memphis and experiencing being on the Mississipi.
Thank you Viator