Visited NYC on March 4th 2011 with my wife and 9 year old son. Booked a flight with Zip Aviation through Viator. Booking process was fine, emailed to confirm, confirmed a flight time between 11 and 12. Showed up at the office at quarter to 11 had to wait until quarter past 12 until it got to be our turn. Was not impressed by that at all. The actual flight was just OK. It just did not at all live up to our expectations as a thrilling event to remember. You stay way out over the river for 98% of the flight, and probably only get within 1 kilometer of the statue of liberty. Quite honestly I think we could have gotten a lot more entertainment and value for ~600$ if we had spent it on a totally different activity.
The trip itself was fantastic but the organisation of the whole place was very poor, one minute we were told to stand and the next minute we told to sit. Nobody seemed to be in control!
We where left waiting a while to get into the helicopter,but the trip itself was very good with the pilots commentary on the areas that we where passing over was very good.