This is definitely the coolest new attraction in Atlanta! When they call it "immersive," they really mean it - the combination of the the crisp projection, the floor actually vibrating as an elephant walks past (what?!), and the insane speaker system makes you feel like you actually walked off the beltline, went through a door, and landed on an African Safari. I'm definitely coming back with my nieces, who would LOVE this! The Shop is also incredible - the woven baskets are beautiful